Great article by Stephen Marche on the death of advertising as we know it. Apparently shit is all trending towards product placement? I hadn't noticed. I'm immune to advertising.* I have no disposable income so I can't be tricked into spending it on useless shit advertisers try to make me think I need to be happy. It's one of the upsides of being a writer.
*Except Bud Light. I find myself buying Bud Light because of its drinkability. No bullshit. I've been brainwashed by the dumbest ad campaign of all time. I told this to some hipster ad dude one time at a party and he looked at me like he was going to throw up. Think his mouth got the waters. Bro probably spends 95% of his life convincing himself and everyone around him that he's a creative genius, and then you got guys like me fucking around and choosing Bud Light over Coors or Miller because it's more drinkable. I award you zero points, hipster ad bro. You are a failure. Better luck next life.